Three Keys to Becoming a Great Leader


Program Highlights

  • Building culture when senior leadership is unsupportive.
  • The importance of career and discipline diversity.
  • Vision, brainstorming, and workarounds—how trying new things can change an industry.
Susan Packard’s three keys to great leadership: leaders are connected, leaders keep their organizations fresh, and leaders show courage. Easier said than done? Sharing lessons learned from failures as well as successes, Packard describes how to stay connected to customers and colleagues, always remembering that connections are reciprocal. She explains how innovation maintains your freshness while keeping your team motivated and engaged. And she details how preparation, persuasion, humility and flexibility support you in moments of courage—especially when you stand alone on the brink of new territory and need all of the stakeholders to sign on for the journey.

Susan Packard held start-up roles with HBO and CNBC, and later became COO of HGTV, helping make it one of the fastest growing cable networks in television history. She served in a variety of senior positions at Scripps Networks, which she helped build to a market value of over $10 billion. Ms. Packard is an active speaker at global business forums and universities such as UCLA, Fordham, and the Darden Business School.

Three Keys to Becoming a Great Leader

Susan Packard

Co-founder and former COO of HGTV, Scripps Network Interactive


39 Minutes