Understand how to turn criticism to your benefit.

We often hear the term "constructive criticism." Unfortunately, much criticism ends up being destructive. This communication course will teach viewers how to give—and take—criticism in ways that benefit the individuals involved, as well as your organization.

In this communication course, you'll learn:
  • When to criticize and when not to.
  • The Guiding Rule of criticism.
  • The 3-step formula for successful criticism.
  • How to keep your criticism on track and yourself under control.
  • The 4-A formula for controlling your emotions when being criticized.
  • How to assume a position of strength when being criticized.

We all need criticism. It's a part of learning. What we don't need is the anger, defensiveness, frustration and conflict that are so often associated with criticism. Use this communication course to establish a spirit of cooperation and growth, and create a more effective organization.


Supporting Materials


Study Guide

This 35-page guide contains all the lessons and examples from the video, along with exercises to practice the skills learned. Solutions like the EPM Formula and 4-A formula are spelled out, so that participants don't need to depend just on the notes they've taken.

$6 each

Sold in packs of 10

20+   $5 ea
50+   $4 ea



Criticism: Giving and Taking

KP -AC DVD

21 Minutes

DVD
Online
SCORM 1.2 Course for your LMS

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$ 249
Includes access for 25 learners
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$169
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Instructor's Manual
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Reviews

"Excellent array of topics covered. I ordered a Stanford video before and was impressed enough to order 11 more since winning a financial award on my campus."Norman Baldwin

Professor, Political Science
The University of Alabama
Birmingham, AL

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Human Resources Manager
Superior Ambulance Service
Elmhurst, IL
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