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Social Computing:
Rules of Engagement

      - Charlene Li
 

Charlene Li
Charlene Li Principal Analyst
Forrester Research
 

There's a whole new Web out there, based on conversational interactions and two-way communication. Learn how to use new technologies that change your site from a passive electronic billboard into a dynamic, relationship-building experience. Charlene Li explains how to socialize your content and increase visitor engagement.


Social Computing:
Production Information
  49 Minutes  (2006) Format: DVD


Categories:
Web Site Management




 
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$89.00
 

 
  Ceding control is a must for successful social computing.  
 
  Build relationships from technologies instead of just focusing on the technologies themselves.  
 
  Having negative opinions on your site allows you to keep them in context.  

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